External relations stream

Relationships are key to development success, but how can you best engage with internal and external stakeholders to get the best results? This stream will explore how to communicate with different audiences to create stronger lasting relationships.


Topics covered in the 2020 external relations stream will include: evidence based decision making, the stakeholder engagement cycle and how to create alumni and development brand.

External relations session not to miss

The worst of times: c is for crisis, n is for news


Learning from others is the best way to avoid turning a crisis into a disaster. Drawing on his personal experience, Peter will explain the importance of good communication, effective management and, above all, compassion and sensitivity. So, if disaster strikes, you will be prepared.


Peter Reader, Former Director of External Relations at Portsmouth, Bath and Southampton Universities

External relations podcast

At the 2019 conference, Bill Abraham, Director of Development, and Holly Peterson, Head of Constituency Engagement, from the University of London spoke about how to demonstrate the impact of philanthropic activity. Listen to Bill and Holly discuss their top tips.

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